Want To Sell? Read This:
*Most Realtors don’t show FSBOs (“For Sale By Owner”): In 2013, 83% of buyers used a real estate agent, up steadily from 69% in 2001.* FSBOs have extremely limited exposure to qualified buyers. Realtors have no incentive to show a property unless their commission is legally protected. The only way to legally protect a commission to the Buyer’s Broker is by signing a Listing Agreement.
*Only 9% of sales in 2013 were FSBOs & half of those were people the seller knew personally: Unless a FSBO knows their buyer, attempting to sell a home as a FSBO offers only a small percentage of the buyer pool. FSBO sales declined to less that 10% of the transactions in 2013, down from around one in seven in 2004.*
*Benefit from greater visibility on many important websites: Grand Lux Realty (GLR) has invested in special relationships with many websites providing our sellers with greater visibility to the buyer pool, not only on the Multiple Listing Service (MLS), but also: Realtor.com (over 250,000 hits per month for Westchester County alone), Zillow.com, Trulia.com, Yahoo.com, Google.com, as well as hundreds of others.
*Get noticed throughout the entire lower Hudson Valley region: GLR covers the Bronx, Westchester, Putnam, Dutchess, Rockland, & Orange Counties. GLR’s listings get exposure to the local, Main Street Realtors, as well as those in surrounding areas.
*Real Estate transactions can be complex: Realtors are trained to be able to guide the consumer through the process.
*FSBOs have no financial safety net: Realtors provide coverage via costly Errors & Omissions Insurance. Having a safety net prevents exposure to future liability with regards to a home sale.
*FSBOs put their property & family in physical danger: Home sellers should be careful when allowing complete strangers into their homes unsupervised.
*Homes that are not listed on the internet are not positioned well against their competition: In 2010, 93% of sellers listed their homes on the MLS & 89% of buyers used the internet in their home search process.* Homes listed on the MLS go onto thousands of websites. Homes not listed on the MLS have extremely limited internet exposure.
*Can a FSBO be as objective as a potential buyer will be?: Sellers gain an advantage when hiring a Realtor to objectively help stage & present a home in the most favorable light. This task gives sellers an edge over FSBOs who do not have this assistance.
*Homes with high taxes or poor staging have difficulty finding a buyer: Some FSBOs aren’t able to sell because either the tax assessment is too high or the home is poorly staged. GLR agents are well-trained experts at helping with these 2 issues.
*Information Source–National Association of Realtors, Profile of Home Buyers & Sellers, 2013.
Grand Lux Realty offers a fresh approach to real estate, bringing selling & buying into the 21st century.
Grand Lux Realty (GLR) is owned & operated by the husband & wife team of Jodi & Michael Levy. Since opening in July, 2006, the company has grown to over 100 salespersons & operates throughout the lower Hudson Valley of New York State & Fairfield County, CT. GLR is the only truly customizable style commission brokerage company in our area. GLR has won awards for selling homes every year since opening.
Let us show you how to sell successfully.
Option #1: Our “Full Service” Program: 4.95%
This option includes all the services that are traditionally included in a full-service listing:
*Correct pricing (Highest Price Analysis).
*Professional photographic services.
*Broker and Public Open Houses.
*Set up showings, provide a lockbox, & email feedback.
*Handling the sale from Accepted Offer through Closing.
*Providing marketing materials: signs, flyers, open house signs, etc.
*Staging analysis & advice.
Option #2: Our “FSBO” Program: 3.50%
This option is designed to help our FSBO sellers increase their exposure & save money in commissions. We do not offer full service with this program. Sellers get exposure on the MLS & on the internet. We offer 2% to the Buyer’s Broker & 1.5% to GLR as Listing Broker. If the Seller sells without a Buyer’s Broker we charge only 1.5%.
Rental Options: 8.3% of the lease OR 1 month’s rent OR 75% of 1 month’s rent with a 25% listing fee.
Grand Lux Realty’s agents speak: Spanish, Japanese, Italian, Czech, Russian, Slovakian, Polish, Hungarian, Persian, and German.