Why would someone choose to work with Grand Lux Realty instead of another larger & more branded broker?
We are the same as the bigger brokers, but uniquely different:
We provide all the important services that the corporate brokers do, & we do some things better.
The fundamentals are the same:
1. We can list your property on the Multiple Listing Service & hundreds of other websites including: Realtor.com, Trulia.com, & Zillow.com, giving you exposure to all the other brokers and buyers, JUST LIKE THEY DO. (Trulia and Zillow alone don’t do that)
2. We help you analyze your market segment & price your house properly so it’ll sell in accordance with your motivation & schedule, JUST LIKE THEY DO (only better – we have the best analytics in the business).
3. We take professional photos, videos & print glossy brochures & postcards of your house, JUST LIKE THEY DO.
4. We host Public & Broker Open Houses & advertise them in the newspaper & on the internet, JUST LIKE THEY DO. We get just as many visitors to our open houses as the bigger brokers.
5. We have complete systems & expertise to manage the process of listing, negotiating, inspections, contracting signing, & getting through closing, JUST LIKE THEY DO.
The Grand Lux Realty Advantage:
“It’s not the size of the dog in the fight, it’s the size of the fight in the dog.” – Mark Twain
There are many reasons to choose Grand Lux Realty – the INTELLIGENT CHOICE – instead of the corporate brands.
One of the things that makes GLR different is that we use an intelligent, proprietary property valuation methodology that takes the guesswork out of how to price your home to sell (or conversely how to make the right bid if you are a buyer). We’ll do this for you for FREE & with no obligation.
Nurturing Values:
1. Husband & Wife Team as owners. Friendly, family-owned, non-corporate atmosphere. We have 2 children in the local school system.
2. Ability to create customizable support & service, with a customizable commission structure designed to save you money.
3. We are a local business & we support the local Chamber of Commerce. Doing business with us supports the local community.
4. My cell phone is on 24/7/365.
5. Most importantly, we do not depend on a big-name, national or regional corporation to limit or control the process
Knowledge Values:
1. +30 years in the business provides expertise in staging, marketing & advising you through the process of selling your home.
2. 2 offices & +125 agents to provide wide exposure for your sale.
3. Most importantly, we have the most robust analytical process to create an accurate pricing strategy to get you the highest price & fastest sale possible.
4. Our 2 owners have over 40 years of combined & diverse real estate experience. And we have a team of highly experienced & knowledgable agents who work together to serve our clients like you.
Action Values:
1. Flexibility.
2. Our yellow & black logo really stands out as a high-quality brand & generates better visibility for your house.
3. We provide massive internet exposure to get you the best buyers & the highest price.
4. We can come up with a constant & relevant flow of unique marketing ideas to adjust our approach & increase your exposure buyer perceived value,
5. We are a unique, high-end, boutique agency. We work hard to maintain our premium branding.
6. We offer the most intelligent & competitive “Highest Price Analysis”.
7. We can help you get the buyer (or seller) to his highest (or lowest) number by negotiating uniquely.
8. We set you up in the Multiple Listing Service & manage exposure to the other agents.
Blueprint Values:
1. Our owner has an extensive construction background & knows a lot of the important steps & municipal rules for the buying or selling process to go smoothly.
2. We have customizable commission plans & process to match your needs & save you money.
3. Top 5% for all the brokers in our Board of Realtors for Volume & Transaction Count for the past 10 years.